Connect specialist systems without pretending to replace them.
Comlytix reads data from authoritative platforms, normalises shared business entities and writes back only approved actions. The integration design documents ownership, frequency, failure handling and security boundaries before implementation.
Comlytix intelligence layerEntity modelMetric governanceIdentity and journeysCost and marginDecision intelligenceEvery connection has an explicit contract.
| System | Primary entities | Typical method | Direction |
|---|---|---|---|
| Advertising platforms | Accounts, campaigns, ads, spend, conversions | Scheduled API ingestion | Read |
| Social networks | Profiles, posts, audience, engagement, video | Scheduled API ingestion | Read |
| Shopify / BigCommerce | Orders, customers, products, refunds, inventory | API + webhooks | Read; controlled write-back where required |
| Shippit | Orders, quotes, shipments, tracking, cost | API + shipment events | Read; booking only when approved |
| Inventory / ERP | Stock, purchasing, suppliers, cost, fulfilment | API, database, SFTP or managed export | Read; governed operational actions |
| Finance | Invoices, payments, accounts, cost and margin | API or controlled data feed | Read |
Production integration is more than connecting an API.
Define which platform owns each entity and which system is allowed to update it.
Resolve accounts, customers, products, campaigns, orders and shipments across systems.
Set ingestion frequency based on the decision or workflow that consumes the data.
Retry, quarantine, alert and reconcile incomplete or duplicate events.
Use least privilege, server-side secrets, scoped access and environment separation.
Track source health, volume, latency, failures, schema changes and data quality.
Create the source-of-truth and integration register.
A short architecture review can identify authoritative systems, high-value entities, integration risk and the correct bounded first release.